The second Open Source Business Conference took place last week. First, an apology. I really had every intention of blogging live as I did at the OSDL Enterprise Linux Summit in January and the conference simply got ahead of me and then I was in catch-up mode. So instead I've pulled together a summary of all the brilliant links with some commentary along the way. If you missed the conference this will give you the flavour of it all without the bad hotel coffee at break time.
The conference kicked off with an opening keynote from Sun's Jonathan Schwartz. His blog entry covers his keynote on the Participation Age. Overall a mostly entertaining keynote, (I've not seen him speak before) but you've probably also seen it reported as Schwartz "attacking the GPL." The Groklaw coverage is here although it's a bit extreme in lambasting Jonathan. Of course he is essentially being a senior vendor executive delivering the company message so one has to take the message liberally salted.
Here's the ZDNet coverage of Jonathon's keynote as well. As reported, he also did the tired dance around not opening the source of Java because it might diverge from the "standard". I had the pleasure of having that same discussion in a panel at OSBC last year with SunSoft CTO John Fowler. At the time when Mr. Fowler tried that line on the audience I pointed out:
- Apache hasn't diverged off the HTTP spec since it was created.
- sendmail hasn't diverged off the SMTP spec since the software implemented it.
- The flip side IS true: at least one key OEM vendor in the mid-nineties shipped a C compiler that broke conformance with the ISO/ANSI C specification and didn't discover it until post-release. They were very quiet about it until the next release cycle when they could re-align with the standard.
Sorry Sun, you'll have to do better than that excuse. And since Java isn't a de jure standard and you control the community process and the branding program, I still can't see how you'll loose control of the name and the spec and the implementation, etc. etc.
Jonathan's discussions around other topics were insightful, but you certainly had the feeling throughout that you were only seeing the large-vendor-approved-message without some of the context or concerns. It would have been nice at something like the Open Source Business Conference to see the complete discussion that went on inside Sun. A little bit of opening the kimono would have gone a long way.
Jonathan was followed by Larry Augustin in his new role as CEO at Medsphere. Here's a good blog summary of his presentation. The most fun was when he pointed out that if you take a traditional software company's SEC filing, and reduce R&D expense, dramatically drop sales and marketing costs (because customer's self select when they can try for free), and drop licensing revenues, you can still apply the typical MBA ratios and the numbers don't look bad.
Day one was also the day we got another r0ml presentation. (Please remember I have the extreme pleasure of working with r0ml at Optaros.) As always, he forced us to think about things differently with a discussion around the Paradox of Choice, starting with some thinking from the book of the same title. The finest bit of brain manipulation he did was to begin the conversation around organizing your IT software portfolio like a financial portfolio (i.e. diversity is good), which means you can actually apply some risk and option analysis to it. Then start thinking about your enterprise support agreements from your large vendors and bond laddering to manage the future risk. There could be a whole new set of financial tools for the corp procurement staff to use in their next discussions with vendors. r0ml's slides are here (938.8K).
Another classic keynote was Geoff Moore of Crossing the Chasm fame. Ross Mayfield took exceptional notes and has posted them on his blog. They capture the presentation perfectly. One fun thing done at the start of the keynote (with a hat tip to James Surowiecki's The Wisdom of Crowds) was Mr. Moore put several OSS projects up on his modified bell curve representing the tech adoption life cycle and asked for the audience to confirm where the projects sit today. Read Ross's blog to see the results.
Ross Mayfield's blog has a couple of different OSBC entries covering the areas in which he was interested or directly involved. You'll find some great reads:
Larry Lessig gave a keynote again this year. This is the fourth time I've seen him speak. Every time is a genuine pleasure. He covered familiar ground on the coming battle where large vendors will attempt to use patents and a patent system that's under siege to control innovation and creativity to protect their businesses. In the questions at the end, when asked what we can do about it all, he reminded us (again) to consider how much we give to the cable company on a monthly basis versus funding to non-profits like the EFF that are fighting the battle for us in the courts.
Mårten Mickos (MySQL) gave a keynote during the second afternoon, and it was as thought provoking and entertaining as always. He remains one of the few CEOs that seems to give a real presentation on his business (as he did at LinuxWorld) and how they think about open source at MySQL. You get the feeling he really is presenting the thinking and not corporate speak. The topic at hand was Lagom, the Swedish concept of finding balance — neither doing too much or too little of something. The MySQL Users Conference is coming up next week and he'll be presenting there as well.
I caught Jason Matusow's Shared Source talk. Jason's talk was (another) very carefully positioned talk from a Microsoft perspective, essentially presenting material you can read in his blog on defining "open", yet another positioning of most-customers-don't-want-source must mean that source access isn't actually important, and sometimes Shared Source might mean Open Source. Don't get me wrong I worked with Jason at Microsoft and he's a mensch, a consummate professional, an entertaining presenter, and very good at what he does. He even presented a little bit of what Microsoft learned from the WiX project which is a year old now. But it would be so nice if Microsoft's presenters actually presented all the learning and all the thinking (even the bad), and quit the shades of grey and the paid "studies". Really, it's not that scary.
The idea that large companies can present a real and balanced discussion without messaging to us still seems lost on them. Why do the big vendors continue to think this is appropriate? I missed the opening keynotes the second morning. (I attended the OSI board meeting and met the new board). There was some infomercial work apparently going on in the keynotes based on the hallway comments later. Large vendors still don't get it. Even when they blog, an audience can still smell messaging. Give me company CEOs with real discussions like Augustin and Mickos every time, even if they don't have time to blog.
Here are some excellent wrap up links:
- Matt Asay (conference creator and organizer) summarized his experiences here.
- Kevin Schockey offers up mostly real-time coverage on the O'Reilly Network with a Kick-off, some SpikeSource coverage, and some Groundwork coverage, and Day 1 and Day 2 summaries.
- Steve Mallet's wrap on OSDir.com.
- The Flikr file is growing and there's the promise of audio to come at IT Conversations.
I didn't follow the Legal or Venture Capital tracks. If someone has good pointers or summaries, please email them to me and I'll update this entry.
Updated (2005-04-15, 15:39 PDT): Included an updated link to r0ml's slides.
I find MySQL's duplicity in their GPL licensing to be a breach of open source integrity - waiving it where they see fit, and selling a license to customers to relieve them of their fears surrounding the viral nature of the GPL. MySQL tried that on my company, and we sent them packing. I do not trust them, they are no friend of GPL.
Posted by: Jan Dwalling | 11 April 2005 at 23:47
thanks. great write up. you write as if axis forking had never become an issue though- wrt to your pushbacks against John Fowler and Sun. open source does need strong governance imho, when it comes to enterprise production
Posted by: james governor | 12 April 2005 at 07:49